Sophia Streit - Kommunikation und Grafik

Pattern Book ↵

This is an experimental work about Pattern and Color. Inspired of the theory of colors by Eva Heller. In her book "Wie Farben wirken", she explores the stereotyped effect of colours based on a study of over thousand people of diffrent age, race or gender. The result shows which are for example the typical colours of such abstract terms like hope, savety or love.
In my pattern book i relate to the stereotyped colours of men and women. In the course of this book i try to dissolve the stereotype and create my own gender colours.